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Frequently asked questions
Haus Membership
Haus is Sweet Luncheonette’s monthly wine membership, created for guests who want to explore wine more intentionally and remain connected to the experiences we create.Depending on the selected membership, Haus may include curated monthly bottles, guided tasting access, Haus Study, and enhanced discounts on additional bottle purchases.Haus is designed to combine wine discovery, education, and community rather than function as a conventional shipment-only wine club.
Sweet Luncheonette offers three Haus membership options:Haus Cellar, For members primarily interested in building their wine collection and participating in Haus Study without an included monthly tasting seat.Individual Haus, Includes the core Haus benefits plus one seat at an eligible Sweet Luncheonette tasting each month.Double Haus, Includes the core Haus benefits plus two seats at the same eligible Sweet Luncheonette tasting each month.Current pricing, membership tiers, and open enrollment status are available on our Haus Membership page.
Every active Haus membership includes:Two curated bottles each monthAccess to Haus Study10% off eligible half-case purchases15% off eligible full-case purchasesAccess to member communications, wine information, and selected Haus opportunities
Individual Haus and Double Haus also include monthly tasting seats.
Haus Cellar is the bottle-focused level of Haus Membership.It includes two curated bottles each month, Haus Study, and Haus member bottle discounts. It does not include a monthly tasting seat.Haus Cellar is intended for members who want to discover new wines and build their cellar, even when attending a monthly tasting is not practical.
Double Haus includes all core Haus benefits plus two seats at the same eligible Sweet Luncheonette tasting each month.The two seats are intended to be used together during the same monthly event cycle. They cannot ordinarily be divided between different events or carried into separate months.Double Haus still includes two curated bottles total each month. It adds a second tasting seat, not a second pair of bottles.
Haus Study is the educational component of Haus Membership.It provides members with additional context about their featured wines, such as the grape, region, producer, winemaking approach, tasting characteristics, pairing ideas, or the story connecting the monthly selections.Haus Study is designed to help members build lasting wine knowledge without transforming enjoyment into homework or requiring anyone to pretend that every bottle smells like freshly sharpened pencils.
Included Haus seats may be used for designated standard Sweet Luncheonette wine tastings, Luncheonette Creations experiences, or other events specifically identified as Haus-eligible.Eligible dates and reservation instructions will be announced to members.An event is included only when Sweet Luncheonette identifies it as eligible for Haus redemption.
No.Premium food events, guest-educator programs, Wine Education Series events, partner collaborations, workshops, charity events, and other specialty or limited-capacity experiences may require a separate ticket.Haus members may occasionally receive preferred access, special pricing, or another benefit for these events. Any such benefit will be stated in the event announcement.
Wine Education Series programs are not ordinarily included as monthly Haus tasting redemptions.These are separately ticketed experiences featuring visiting educators, sommeliers, winemakers, importers, or other specialized voices from the wine community.A Haus member discount or preferred offer may be made available for a particular program, but only when specifically announced.
Reservations are required for all Haus tasting redemptions.Members should use the designated Haus reservation link, member code, or other instructions provided for that event. Membership does not automatically place a member on the guest list.Reservations remain subject to capacity, so members should claim their preferred date promptly after eligible events are announced.
No. Sweet Luncheonette is an intimate venue, and every event has a fixed capacity.Membership provides an included monthly tasting benefit for Individual and Double Haus members, but attendance still requires a confirmed reservation.When multiple eligible dates are available, admission depends on the remaining capacity for the selected date.
No.Included tasting seats expire at the end of the applicable monthly event cycle. They do not accumulate, convert into bottles, create account credit, or reduce a future membership payment.The monthly tasting benefit is intended to encourage regular participation rather than allow a battalion of unused reservations to arrive demanding entry in December.
Sweet Luncheonette curates a featured wine selection for Haus members each month.Members choose their two included bottles from the designated monthly lineup, subject to availability. The featured wines may connect to a tasting theme, Haus Study topic, season, producer, grape, or region that we believe deserves attention.
No.The bottle benefit does not depend on tasting attendance. Haus Cellar members receive the same two-bottle benefit without an included event seat, and Individual or Double Haus members do not lose their bottles when they cannot attend.While members are encouraged to submit their bottle selections during the open window, we’ve got you covered. At the end of the selection period, our team will thoughtfully curate two bottles from the current lineup for you to enjoy.
Members have 30 days to choose their two bottles from the applicable monthly selection.After 30 days, Sweet Luncheonette may select the bottles on the member’s behalf based on the featured lineup and remaining inventory. Comparable substitutions may be made when a featured wine is no longer available.
Yes.Earned monthly bottles may accrue until they are picked up. However, the opportunity to personally choose from a particular monthly lineup lasts for 30 days.After that selection period, Sweet Luncheonette may choose and reserve the bottles for the member.Accrued bottles cannot be converted into cash, event tickets, membership payments, or store credit.
Haus bottles may be collected during an announced Sweet Luncheonette opening, scheduled event, or arranged pickup time.Members should contact Sweet Luncheonette before making a special trip, particularly when collecting bottles from multiple months.The person receiving the wine must be at least 21 years old and may be asked to present valid identification.
Active Haus members receive:10% off eligible half-case purchases of six bottles15% off eligible full-case purchases of twelve bottlesMixed cases may qualify when all selected bottles are eligible.Member discounts generally cannot be combined with specially priced packages, clearance offers, event bundles, or other promotions unless Sweet Luncheonette specifically states otherwise.
Haus benefits are associated with the member account and are not ordinarily transferable, resalable, or exchangeable for cash.A Double Haus member may bring a guest using the second included seat, but the membership itself remains associated with the account holder.Please contact Sweet Luncheonette before allowing another person to collect bottles or use a benefit on the member’s behalf.
Gift memberships may be arranged separately when enrollment is available.A gift membership must be established for its intended recipient. Existing monthly benefits cannot simply be reassigned or passed among different people.Contact Sweet Luncheonette before purchasing so that the membership can be established correctly.
Haus opens for enrollment during selected signup periods and may close when membership capacity is reached.Limiting enrollment allows Sweet Luncheonette to plan wines, events, seating, and member benefits responsibly.Current options, availability, and enrollment offers are shown on the Haus Membership page.
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